1. Introduction
So Perfect Jewelry (“we”, “our”, “us”) respects your privacy and is committed to protecting your personal data in compliance with the Personal Data Protection Act B.E. 2562 (2017) of Thailand (PDPA) and other applicable privacy laws.
This Privacy Policy explains how we collect, use, disclose, store, and protect your personal information when you visit our website, create an account, place an order, or contact us.
2. Data Controller
So Perfect Jewelry
Bangkok, Thailand
Email: contact@soperfectjewelry.com
3. Personal Data We Collect
We may collect the following categories of personal data:
- Identity Data: Name, username, title
- Contact Data: Billing address, shipping address, email address, phone number
- Transaction Data: Products purchased, order history, payment details
- Account Data: Username, password (encrypted), account preferences
- Technical Data: IP address, browser type, device information, cookies
- Communication Data: Messages sent via contact forms, emails, or customer support
4. How We Collect Your Data
We collect data through:
- Direct interactions: Account registration, placing orders, filling in contact forms, subscribing to newsletters
- Automated technologies: Cookies, server logs, analytics tools
- Third parties: Payment processors, shipping couriers
5. Purpose and Legal Basis for Processing
Processing orders and payments — Identity, Contact, Transaction (Contract performance)
Managing your account — Identity, Contact, Account (Contract performance)
Customer support and inquiries — Identity, Contact, Communication (Legitimate interest)
Marketing (with consent) — Identity, Contact (Consent)
Website improvement and analytics — Technical Data (Legitimate interest)
Legal compliance — All relevant data (Legal obligation)
6. Data Sharing with Third Parties
We may share your personal data with:
- Payment Processors: Stripe, PayPal — for processing transactions
- Shipping Couriers: DHL, UPS, FedEx — for order delivery
- Analytics Providers: Google Analytics — for website usage analysis
- Email/Marketing Services: For order confirmations and promotions (with consent)
- IT Service Providers: Hosting, cloud services
We require all third parties to respect the security of your personal data.
7. International Data Transfers
Your data may be transferred to countries other than Thailand (e.g., payment processors, hosting providers). We ensure appropriate safeguards are in place.
8. Data Retention
- Account data: Until account deletion + 90 days
- Order data: 5 years (tax and legal compliance)
- Communication data: 2 years from last contact
- Analytics data: 26 months
9. Your Rights under PDPA
You have the following rights:
- Right to Access: Request a copy of your personal data
- Right to Rectification: Request correction of inaccurate data
- Right to Erasure: Request deletion of your data
- Right to Restrict Processing: Request restriction of processing
- Right to Data Portability: Receive your data in structured format
- Right to Object: Object to processing for direct marketing
- Right to Withdraw Consent: Withdraw consent at any time
To exercise any right, contact: contact@soperfectjewelry.com
10. Cookie Policy
Our website uses cookies and similar tracking technologies:
- Essential Cookies: Required for website functionality (cart, login, security)
- Analytics Cookies: Google Analytics — to understand site usage
- Functional Cookies: Remember your preferences
- Marketing Cookies: Used only with your explicit consent
You can control cookies through browser settings. For non-essential cookies, we request your consent.
11. Security Measures
We implement SSL/TLS encryption, secure servers, firewalls, access controls, and regular security assessments to protect your data.
12. Children’s Privacy
Our services are not intended for individuals under 20 years of age.
13. Changes to This Policy
We may update this policy. Changes will be posted on this page with an updated effective date.
14. Contact Us
Email: contact@soperfectjewelry.com
Address: Bangkok, Thailand
You may also lodge a complaint with the Office of the PDPC (Thailand).
Last updated: June 2026